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Email Marketing Predictions 2015
#Infographic – Email Marketing #Trends to religiously follow: #2015
Marketers aim to shell out excess money on EMAILS in 2015, with a planned increase in their Email Marketing spend by a roaring 61%! The StrongView trends survey showcased the highest budget increase planned for triggered and transactional emails at 42.2% followed by lifecycle programs and newsletters at 41.4% and 34.95% respect...
Wearabke Technology & Email Marketing
WEARABLE Technology: EMAILS wrapped around the wrist???
With the advent of latest technological evolution aka wearable gadgets from top to toe, perusing for the best user experience becomes inevitable! Screen sizes have been on a reducing spree – making it all the more difficult for marketers to achieve their goals....
Email Excellence Ladder: 2015
Monks’ Ladder to the path of Email Excellence- #2015
The year 2015 started with a bang for Email Marketing with the ever evolving mind-sets and consumer behavior and thereby required changes in email marketing predictions and trends! With the trends for the current year already set – the only way to make a difference is doing things differently; aided by low effort strategy twea...
Email Marketing ROI January 9, 2015
Lead Magnets
Lead Magnet – the place where your leads get attracted! Email marketing has several touch points where your prospects or customers would possibly like to interact. This could...
Email Marketing December 13, 2014
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Do you think ‘Free’, ‘Sale’, etc. are spammy words & can’t be used in a subject line? OR Do you consider sending emails on Wednesdays, believing it generates a bette...
Email Marketing December 4, 2014
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Last month, we at the monastery explored various unsubscribe examples of a few renowned brands. Unsubscribe has been every email marketer’s nightmare. At a point, where your read...
Email Marketing December 2, 2014
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Email list building is one of the most important email marketing activities and in fact; the pillar on which your entire email campaign relies. Marketers come up with the most biza...
Email Delivery November 24, 2014
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A hundred things go into the details of email delivery. With various inbox management tools available, it’s gotten more difficult to reach the subscriber’s inbox.  is extremel...
Responsive Emails November 18, 2014
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Out of the ocean full of marketing media vehicles available for your disposal, Email is surely one such big head. But, every marketing channel should be aligned and work in tandem ...
Email Marketing November 10, 2014
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The term GRAYMAIL was first coined at the CEAS Conference 2007, in a paper called “Improving Spam Filtering by Detecting Gray Mail”; presented by researchers from Microsoft and...
Email Monks Awards November 5, 2014
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Email Monks participated in the recently organized Davey Awards 2014 for the ‘Infographics’ category and was honored with the “Silver” award for creative use of infographic...
Email Marketing October 29, 2014
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Anything that can make an inundated inbox disappear is great right!! An overwhelming inbox is every marketer’s complaint as it takes away a lot of their time; that can be diveste...
Email Marketing October 27, 2014
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As the holiday season inches closer, marketers have geared up to make the most of the festive spirit that brings with it a shopping extravaganza. Email marketing being one of the m...
Email Marketing October 7, 2014
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To keep up with the ever-maturing ways of personalized email marketing, the means of deciding relevance i.e. segmentation of subscribers – needs undivided attention. Demographics...
Email Marketing October 22, 2014
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When a subscriber is truly done engaging with your emails, they start looking at the marketer’s nightmare – a link to unsubscribe. At a point where they have decided to opt-out...
Email Marketing ROI October 13, 2014
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Inbox placements and email deliverability are highly governed by IP reputation which makes the decision to use a shared or dedicated IP address, of paramount importance. Such a sol...
Email Marketing ROI October 17, 2014
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It’s the season of scares and screams and with Halloween fast approaching it’s time to start thinking about creepy email templates and Halloween specific marketing ideas! Accor...