Just like plants need cultivation and nurturing to bear flowers & fruits, and yield the best crops; leads require proper nurturing too. Even though ample strategies are available to derive efficacious results, drip email marketing can help in deriving 3X the normal clicks. That said; drip email marketing can work wonders for you, as it carries the lead conversion essence.
So, what actually is Drip Email Marketing?
Known by quite a few names such as; automated email, lifecycle email, auto-responder, marketing automation, etc. drip email marketing is a set of pre-written emails, sent on a schedule. The objective of drip email marketing is to nurture the lead till it is converted and keep the lead engaged afterwards.
Even though setting up a drip email campaign may seem like a daunting task, it helps reaps the best results as it supports open rates of 80%. To gain the insights of drip email marketing and more, sit back, relax, and read this amazing piece of content in our recently published interactive infographic.
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